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The Pathways Database Publisher was developed to help companies produce Directories and Buyers
Guides. Using this comprehensive Windowsä based software, publishers can now produce all of their
directory products using a common database and software system. No longer is it necessary for companies
to have custom written applications for each directory product they produce. The Pathways software is
efficient, easy to use, and provides all of the features directory publishers need--from questionnaire
generation to desktop publishing interface for final page production.
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The Pathways Database Publisher
can benefit directory publishers
by providing cost savings
through
increased productivity.
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This one software system can be used by publishers to produce all of their directory products.
Using this system, a new directory publication can be defined within hours, and data entry can begin
immediately thereafter. Previously, developing a custom software system for a new directory could take
weeks or even months. By eliminating the need for custom programming, publishers can expand or
significantly alter their directory offerings without incurring the cost and time involved to complete
expensive programming.
With the Pathways system, production staff need only be trained to use
one system. The Pathways software license includes one full week of on-site training for a publisher’s
production personnel. Using a common software system eliminates the need to be constantly training and
cross training production staff to use a number of diverse software systems.
The Pathways system
also comes with full help desk support, allowing publishers to eliminate the need for expensive in-house
technical support staff. All of the Pathways help desk personnel are experts who specialize in directory
production.
The Pathways Database Publisher rigorously edits all data placed in its databases.
By doing so, publishers can maintain data integrity, while using temporary data entry resources to help
further reduce personnel costs.
Using desktop publishing software, publishers can greatly
reduce or eliminate most pre-press and typeset charges. Their use also gives publishers an inexpensive
way to experiment with changes to the look and feel of their printed products. For maximum flexibility
in page production, the Pathways Database Publisher currently supports several of the leading desktop
publishers.
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The Pathways Database Publisher
can help publishers develop
new sources of revenue.
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Using the Pathways system, publishers can produce a variety of output products that can be offered
to their customers. Products like custom directories, electronic files containing subsets of
directory information, and mailing labels for selected directory listings, are all possible using
the Pathways system.
Realizing that many publishers will be producing CD-Rom or Internet
products, the Pathways system provides a variety of interface options that allow publishers to
produce files that can be used in the production of these types of products.
For those publishers
who offer advertising or enhanced listing options, the Pathways system can help production staff
efficiently handle these types of requests.
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